Oh hi! I’m Joy and that’s my husband / business partner Walker.
We’re so thrilled to be stocked at Roots & Fruits Market because we are on a mission to help you find more joy in the everyday!
We created a line of organic, plant-based, sustainable beauty and functional wellness teas that support your well-being, make you feel good and are kind to the planet.
When I was in my 20’s I had a complete health transformation that took me from hormonal imbalance to hormonal harmony. A big part of my healing journey was eliminating conventional hormone disrupting beauty products I was using daily.
This transformation inspired me to follow my passion to become a holistic nutritionist where I started Joyous Health—a (at the time) tiny little blog where I wrote about natural beauty, created delicious recipes and shared tips on living more joyously. I had big dreams of bringing natural living mainstream and empowering a growing community to get in the driver's seat of their health.
Walker, who also had a background in health (Kinesiology) and in business, joined the Joyous Health team in 2013 and solo entrepreneurship became a joyous partnership! While I was having fun creating DIY natural beauty products, Walker knew there was so much potential to bring these high quality natural products to those who value simplicity, health and joy.
A lot has changed since then, but the one constant is our mission—to create highly effective organic and sustainable beauty products + functional wellness teas with minimal high-quality ingredients from nature, cut no corners, be 100% transparent and provide something that brings a little more joy to your day.
What We Do Matters: Here’s Why:
Studies have shown that the conventional personal care industry including cosmetics, skincare, body care and hair care contain a multitude of chemicals of concern (COC) including parabens, cyclosiloxanes and formaldehyde releasers. 74% of these products have undisclosed ingredients listed as “fragrance”.
These are COCs because they can mimic hormones, impact fertility, increase the risk of cancer and impact the immune system. Not only that, these chemicals are unsustainable and harmful to the environment. None of which brings us joy.
We’ve created products you can trust because we’ve eliminated all the unnecessary fillers, junk and harmful additives, have transparent labelling and we are determined to bring you products that help you find more joy in the every day.
You can feel good knowing that our personal care products + wellness teas only contain functional ingredients with beneficial organic plant botanicals and whole herbs in beautiful packaging that can be easily recycled or reused.
Happy shopping!
- Joy